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ATL STEEL

“We found a funder which ticked all the boxes”

Good funding helps business overcome payment term challenges

ATL Steel was established in 2005, and has built a strong reputation for trading in recycling metal. The company sells materials across the UK, and also collects and exports internationally, including to Asia.

“Business was going well, but the trading terms required by some of our larger customers, both in the UK and overseas, were causing us cashflow concerns,” explains Paul Romaine, Finance Manager. “Extending payment terms was restricting our ability to source and buy new materials, and limiting our growth.”

“We were impressed by Ultimate’s flexibility”

Paul approached a number of invoice finance companies to find the best fit for the business. It was when Paul approached a previous acquaintance, Simon Adcock, Senior Regional Director, Ultimate Finance, that he realised he may have found the solution he was looking for.

“We liked Ultimate Finance’s personal approach immediately. Other providers we’d spoken with were too limited and couldn’t extend their parameters to meet our needs,” comments Paul. “We set Ultimate a few non-standard challenges and there were no issues. They came back quickly and were able to accommodate exactly what we asked for.”

The Ultimate fresh approach

“It’s been fantastic working with Paul and to see ATL Steel go from strength to strength,” said Simon. “Our invoice discount facility perfectly suits their business requirements and has helped them overcome the challenges they were facing.”

“Within six months of working with Ultimate, we had grown our facility by almost 300% as we’re able to trade much more effectively,” adds Paul. “We’ve freed up our cashflow and can now grow our business.”

“We liked Ultimate Finance’s personal approach immediately. Other providers we’d spoken with were too limited and couldn’t extend their parameters to meet our needs,”

Paul Romaine, Finance Manager

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