In 2013, qualified nutritionist Suzie Walker began making paleo bars at home to sell to her clients, and their demand made her realise there was a gap in the market for building a brand of healthy snacks. The Primal Pantry was born, and has grown quickly ever since.
The business has been doubling in size each year and Suzie hopes that turnover will reach the £5m mark next year. The company has grown from being just Suzie to encompassing 16 people.
“Having a team of us is great – it certainly gives me more headspace,” Suzie says. “But it does mean that I actually feel I have to be in the office more of the time rather than less. I need to be there for the team.”
Like many business owners, Suzie juggles her work demands with caring for her young daughter, but thinks life is largely “what you make it” – and encourages others to designate working spaces and be strict about checking emails in the evenings.
“As a business owner, you can make choices over how much and when to work. Of course, many working mums feel an element of guilt – you can’t get around that – but having your own business means that what you do is more than just a job.”
“To speed up success we’re trying to create new products, and to make the products we’d need that cash.”