Husband and wife team Justin and Chanel Cornelius set up 918 Coffee Co in 2009, initially as a chain of coffee shops. But it wasn’t long before they realised that to really grow the business, they would need to focus on coffee roasting.
“We felt that there was a limit to what we could achieve in the retail environment,” Justin says. “But in the coffee roasting business there’s no ceiling.”
The company has established itself as a coffee roaster and supplier to retailers and trade – including Waitrose amongst its customers as well as having a partnership with the Eden Project in Cornwall. More recently, it has developed the world’s only eco-roasting technology, Eco Roast, whereby waste coffee can be used as the fuel to roast fresh coffee beans.
“We’re getting to a point now where we need to heavily invest, so that money would enable us to get the extra pieces of equipment that we need to build the next stage of our growth.”